5 Ways to Optimize your Customer Service Strategy through Social Media

How did we live without social customer service? Once upon a time commenting was a TV thing. Like buttons and hashtags were an alien thing. Following was a physical thing. And linking through an instant messaging platform was not a thing at all.

Topics: Social Media

4 Things You Need to Know to Perfect Your Internal Collaboration

Are your workplace teams and departments internally collaborating? Are they sharing information and ideas faster and with ease?

Did you know that the productivity of a collaborated team is always greater? Many enterprises have increased collaboration in recent years and this is highlighted by a study conducted by the Harvard Business Review whereby collaboration activities specifically between employees and their managers has increased by 50% or more in the last two decades. Internal collaboration brings about industry disruptive ideas through think tanks - the aftermath is strong work relationships that results in aggressive work hustle that gives you a competitive edge. Collaboration sets aside the winning teams from the mediocre companies.

Topics: Company Digitalization

The Future of Work: How to Choose Your Online Collaboration Tool

We can no longer turn a blind eye to the question of collaboration, especially given that more than 34% of the US workforce is already a virtual workforce, and 50% of the workforce is being projected to be virtual by 2020. For instance, how would you launch a new product with designers in Chicago, the marketing team in Paris, and engineers in Berlin? How do you get all of the participants reading from the same page when they are not in one room? Online collaboration tools provide the answers to the modern virtual working environment- they help virtual teams achieve greater productivity and attain their goals.

Topics: Company Digitalization

6 Ways Social Collaboration Can Improve Your Business

How great is your social collaboration? Businesses prosper when collaborative efforts band together. Many organizations have made major improvements to optimize internal collaborative efforts among employees over the past decade. According to several studies, including one conducted by Clinked, as many as 86% of business executives surveyed in 2015 have embraced the use of enterprise social collaboration tools. The findings found that almost each one of them intended to continue using the tools.

Topics: Business Company

Digitalisation 18.0: Of Old Times and New Digital Adventures

“When you see someone putting on his Big Boots, you can be pretty sure that an Adventure is going to happen.” – A.A. Milne, Winnie the Pooh

He may be just as slow as he is sweet, but Winnie the Pooh is capable of wisdom, too. In the present case, he’s got it right anyway: If you set out good-spirited and well-equipped, you are bound to encounter one or two big adventures along the way. We at NOVELDO, for our part, did encounter a few adventures this year, and we are not taking off our big boots just yet.

Topics: Digitalization

How to Optimize Your Website for the Digital Customer Journey

The digital customer journey has evolved more than ever before; customers are more connected and more impatient than ever before. In the year 2000, only 22% of the U.S. citizens had made any purchase online but this Pew Research Centre Survey of US adults revealed that 8 in every 10 U.S. adults are now online shoppers. This makes for a precise 79% of online U.S. shoppers overall. Furthermore, the modern customer is greatly empowered with information that during 50-70% of their digital journey they actively research before making a purchase. There is therefore a strong need for websites to match the digital customer journey expectations if they want to maintain a competitive edge.

Topics: Digital Marketing

Our Digital Destiny: Go East!

"Go West – this is our destiny", the Pet Shop Boys sang in 1993. Almost a quarter of a century later, this maxim has been reversed. In digitalisation, East is where we have to go if we wish to catch a glimpse of our destiny. If the supposedly so very innovative West doesn't want to miss the boat, a journey to Eastern Europe is in order. These days, the heart of digitalisation beats in Eastern Europe.

Topics: Innovation Digitalization

The Future of Work: Virtual Teams and How to Improve Their Communication

The future of work seems to be moving from physically being present in an office to working remotely. In the face of globalization, cloud computing, internet, and mobile, virtual teams are a reality that businesses can never run away from. Additionally, the above factors are enhancing virtual team communication hence the success of virtual team operations. And according to 34% of the Business leaders at the Global Leadership Summit in London, 50% of their workforce would be working remotely by the year 2020. An additional 25% said that more than ¾ of their staff will not be working in any traditional office come 2020.

Topics: Company Digitalization

Working out Loud and Why You Should Try It

You may not be familiar with the term ‘working out loud’ but the chances are high that you are already using the principles behind it in your daily conversations, narrations, and social collaborations. We somehow narrate what is going on in our lives as well as what interests us to our friends and relations. “Working out loud” is more than a trend; it is about using this behaviour to boost productivity in your workplace and life.

Topics: Company Digitalization

Design Thinking – Solving Problems Simply, Empathically, and Creatively

Thinking outside the box, and developing new solutions to highly complex problems from the point of view of the customer, are essential elements of Design Thinking.

Digital transformation in particular poses highly complex problems for companies of all sizes, as well as for society as a whole. Traditional approaches are no longer sufficient when it comes to mastering those challenges.

Topics: Digitalization